Encourage and develop links between trade or industry, research centres, universities, professionals, decision-makers, and opinion formers;

Develop network exchanges and joint productions in the domain of media and communication; 

Promote the exchange of know-how between educational and entrepreneurial networks;

Facilitate the exchange of information, joint research and the pooling of experience between educational and industrial sectors;

Help strengthen a two-way, dynamic, cultural and economic presence in the regions.